2025 Dirt to Glass: Sponsorship

Michigan Grape & Wine Industry Supporter
 
This August 21 & 22 in Traverse City, we will welcome wine grape growers, winemakers, winery owners, industry leaders, and speakers from around the world for Dirt to Glass2025. This is an excellent opportunity to showcase your organization in support of the most comprehensive educational experience for the grape and wine industry in the state. 

Dirt to Glass™ is an annual conference hosted by Michigan State University AgBioResearch, MSU Extension and industry innovators that aims to elevate the quality of Michigan-grown grapes and Michigan wine. Our goal each year is to connect growers and producers from around the state and provide the most advanced practical information to support the Michigan grape and wine industry in understanding the critical relationship between better farming and world class wine.

The Dirt to Glass™ 2025 planning committee invites you to participate in this exciting educational event through sponsorship. Your generous support will help bring rich programming and meaningful instruction to the 150+ participants we are anticipating. We will include all sponsors in print and digital media and seminar materials. Other opportunities are available based on your sponsorship level; please see below.

Those interested in sponsoring Dirt to Glass™ can choose one of the following sponsorships:

$500 - Régionales Sponsor. Includes: listed ad in conference program and one Party on the Piazza ticket
$1,000 - Villages Sponsor. Includes: listed ad in conference program and one Party on the Piazza ticket 
$2,000 - Lieu Dit Sponsor. Includes: 1/4 page ad in conference program, sponsor table outside the conference hall, one complimentary event registration with lunch, one entry to walk-around tasting and one Party on the Piazza ticket
$3,500 - Premier Cru Sponsor. Includes: 1/2 page ad in conference program, sponsor table outside the conference hall, one complimentary event registration with lunch, one entry to walk-around tasting and one Party on the Piazza ticket
$5,000 - Grand Cru Sponsor. Includes: Full page ad in conference program, sponsor table outside the conference hall, two complimentary event registrations with lunch, one entry to walk-around tasting and two Party on the Piazza tickets


Details regarding sponsoring will be shared as soon as logistical details are finalized. 
There are other creative opportunities to sponsor specific items or in-kind - for example: participant bags, speaker lunch, walk-around tasting, venue and more. If you’re interested in more information about these opportunities or have any questions, please email dirt2glass@gmail.com  

Sign up to be a sponsor using the registration button below.

Please note: sponsor/vendor displays are located outside the conference hall. If your sponsorship level does not include complimentary conference entry or you would like to register additional participants for the conference, please visit: https://events.anr.msu.edu/2025DirttoGlass/

With gratitude,
DIRT TO GLASS™ 2025 PLANNING COMMITTEE

EXECUTIVE COMMITTEE

Jennifer Berkey, MSU Extension
Amanda Danielson, Intentional Agriculture
Paolo Sabbatini, Ph.D., Michigan State University
Veronica Dragovich, MSU Extension
Kate Edwards, MSU Extension

PLANNING COMMITTEE
Andrew Backlin, Modales
Lee Lutes, Black Star Farm
Esmaeil Nasrollahiazar, MSU Extension
Derrick Vogel, Folklor Wine & Cider
Paul Hannah, Meijer
Maxwell Eichberg, Stranger Wine Company
Megan Barlow, Wilbur-Ellis Agribusiness
Bonnie Hardin, Mari Vineyards
Tim Godfrey, Lake Michigan College
Craig Cunningham

Registration for 2025 Dirt to Glass: Sponsorship is open.

Registration closes at 11:59 p.m. ET on August 20, 2025.

Accommodations

Michigan State University is committed to providing equal opportunity for participation in all programs, services and activities. Accommodations for persons with disabilities may be requested by contacting the event contact two weeks prior to the start of the event. Requests received after this date will be honored whenever possible.

Contact Information

For general event information, contact Jennifer Berkey at berkeyj@msu.edu or 231-922-4821. For registration questions or issues, please contact Veronica Dragovich at dragov@msu.edu or 231-922-4633.