Image of silos.

Beyond the Bin Grain Marketing Workshop

Dec. 4, 2025
Workshop and lunch: 9 a.m. to 1 p.m.
Optional practice session: 1 to 2 p.m.

Van Buren MSU Extension Office
57418 CR 681, Suite A
Hartford, MI 49057

This workshop will take a hands-on approach to covering foundational marketing principles such as goal setting, price targets, decision deadlines and more. The program will start at 9 a.m. and officially end with lunch. However, there will be an optional back-of-the-envelope style practice session immediately following lunch until 2 p.m. This is a good opportunity to get answers to more individualized questions and apply what you learned in the morning using real information from your own operation. Thanks to funding from Project GREEEN, this program is offered to participants free of charge. 

1 RUP credit (Private and Commercial Core, 1A) available

Agenda

8:30 a.m.

Registration/check-in

9 a.m.

Market Planning 101, Jonathan LaPorte, MSU Extension

  • Goal Settings
  • Price Targets

9:50 a.m.

Break

10 a.m.

Market Planning 101, Jonathan LaPorte, MSU Extension

  • Bushel Objectives
  • Pricing Tools
  • Decision Deadlines

10:50 a.m.

Break

11 a.m.

Pesticide ROI and Profitability (RUP), Nicolle Ritchie, MSU Extension

 

12 p.m.

Wrap-up and Adjourn Morning Session

Lunch

1 p.m.

Optional: Back-of-the-Envelope Market Plan Practice Session

2 p.m.

Adjourn

 

Registration for Beyond the Bin: Grain Marketing Workshop is open.

Registration closes at 11:59 p.m. ET on December 2, 2025.

Accommodations

Michigan State University Extension programs, services events, and materials are open to all without regard to race, color, national origin, gender, gender identity, religion, age, height, weight, disability, political beliefs, sexual orientation, marital status, family status, or veteran status. Accommodations for persons with disabilities may be requested by contacting the event contact two weeks prior to the start of the event. Requests received after this date will be honored whenever possible.  

Contact Information

For information, contact Nicolle Ritchie at ritchi67@msu.edu or 269-858-8739, or Jon LaPorte at laportej@msu.edu or 269-414-6418.