West Branch, Michigan - First Impressions Tourism (FIT) - Community Forum

FIT helps communities learn about their strengths and weaknesses through the eyes of first-time visitors. In 2025, City of West Branch and West Branch Township received five, first-time visitors to the community and surrounding area. The results of West Branch joint FIT assessment will be shared during this evening forum. Community leaders, business owners, and residents are invited to hear results and provide feedback.
 
When?

Oct. 21, 2025
5:30-8 p.m.
Registration 5:30-6 p.m.
Refreshments will be served
Program begins promptly at 6 p.m.

Location:
Lumber Jack Lodge
2980 Cook Road, West Branch, MI

Additional Information:
This evening event is free and open to all.
This location is ADA compliant.

To learn more about the Michigan State University Extension's FIT program please visit our website.

This program is in collaboration with the City of West Branch, West Branch Township, Michigan Economic Development Corporation, and Michigan State University Extension. 

Registration for West Branch, Michigan - First Impressions Tourism (FIT) - Community Forum is open.

Registration closes at 11:59 p.m. ET on October 17, 2025.

There are 293 openings available.

Accommodations

Michigan State University Extension programs, services events, and materials are open to all without regard to race, color, national origin, gender, gender identity, religion, age, height, weight, disability, political beliefs, sexual orientation, marital status, family status, or veteran status. Accommodations for persons with disabilities may be requested by contacting the event contact two weeks prior to the start of the event. Requests received after this date will be honored whenever possible.  

Contact Information

For information related specifically to Michigan State University Extension's First Impressions Tourism (FIT) program, visit our website.

For information related to this evening event and/or other West Branch questions please contact either 

  • West Branch Township Clerk, Jeremy Hickmott, 989-345-5450
  • City of West Branch Manager, John Dantzer, 989-345-0500